Integrated Risk Strategy: The Competitive Advantage Hiding in Plain Sight
Middle market companies have matured in their operational risk planning, but few approach people and succession risk with the same level of discipline. The next wave of competitive advantage will be unlocked by those who integrate P&C, Employee Benefits, and Life Insurance into a single, forward-looking risk architecture. Key Insights: Liberty POV: The companies that win in […]
Succession is Not a Legal Document—It’s a Risk Strategy
Many business owners treat succession planning like estate planning: important, but optional and future-oriented. In reality, succession is a live risk category—and the failure to operationalize it can lead to valuation loss, fractured continuity, or loss of investor confidence. Key Insights: Liberty POV: Life insurance isn’t about mortality—it’s about continuity. And for privately held businesses, it’s […]
Closing the Risk Loop: Why P&C-Only Coverage Leaves Middle Market Employers Exposed
Middle market employers often invest heavily in property and casualty (P&C) coverage to protect infrastructure, operations, and balance sheets—but ignore the parallel risks tied to workforce strategy. In 2025, that’s a costly oversight. From compliance liabilities to turnover-driven productivity losses, human capital is a risk class in its own right—and should be treated as such. Key […]
The Liberty Company Welcomes Will Bradshaw as New Producer
GAINESVILLE, FLA. – June 25, 2025 — The Liberty Company Insurance Brokers (Liberty) is pleased to welcome Will Bradshaw as Producer, based out of the firm’s Ponte Vedra, Florida office. With a strong foundation in hospitality and deep roots in relationship building, Bradshaw brings a uniquely people-first approach to insurance, specializing in Farm/Crop, Commercial, and […]
Make Your Company Irresistible to Top Investors
Would you trust your company’s future to a team that’s obsessed with precision, storytelling, and preparing for every possible scenario? In the high-stakes world of SaaS M&A, the difference between a good deal and a great one can change the course of a founder’s life—and their legacy. In this episode, Diamond Innabi, Principal at Software […]