
Are you prepared for hurricane season?
Explore Liberty’s Hurricane Support Hub for risk insights, insurance guidance, and expert resources to help you protect what matters most.

Succession is Not a Legal Document—It’s a Risk Strategy
Many business owners treat succession planning like estate planning: important, but optional and future-oriented. In reality, succession is a live risk category—and the failure to operationalize it can lead to valuation loss, fractured continuity, or loss of investor confidence. Key Insights: Liberty POV: Life insurance isn’t about mortality—it’s about continuity. And

Closing the Risk Loop: Why P&C-Only Coverage Leaves Middle Market Employers Exposed
Middle market employers often invest heavily in property and casualty (P&C) coverage to protect infrastructure, operations, and balance sheets—but ignore the parallel risks tied to workforce strategy. In 2025, that’s a costly oversight. From compliance liabilities to turnover-driven productivity losses, human capital is a risk class in its own right—and should

The Liberty Company Welcomes Will Bradshaw as New Producer
GAINESVILLE, FLA. – June 25, 2025 — The Liberty Company Insurance Brokers (Liberty) is pleased to welcome Will Bradshaw as Producer, based out of the firm’s Ponte Vedra, Florida office. With a strong foundation in hospitality and deep roots in relationship building, Bradshaw brings a uniquely people-first approach to insurance,

Resilience Over Reaction: How to Build a Storm-Ready Mindset
True protection goes beyond policy—it’s about preparation, decision-making, and long-term risk resilience. Insurance is part of the equation—but it’s not the whole solution. When it comes to hurricanes and natural disasters, resilience means more than bouncing back. It means building systems, habits, and awareness that reduce impact, shorten recovery time,

Mitigation Matters: Small Steps That Safeguard Your Property
Proactive preparation can reduce damage, speed recovery—and even impact your insurance costs. Even the best policies shine brighter when your property is better protected from the start. Mitigation isn’t just a buzzword—it’s smart insurance risk management. Here are practical steps that can tighten your safety net—and potentially save you time,

Why Hurricane Preparedness Isn’t One-and-Done
Staying ready means more than checking boxes once — here’s how to build lasting protection. It’s easy to treat hurricane prep as a one-time task: review your policy, gather supplies, and call it done. But real resilience requires more than a checklist. Storm risk evolves throughout the season — and

After the Storm: 5 Mistakes That Can Delay Your Claim
Avoid these common errors to protect your payout and speed up your recovery. When a hurricane passes, the damage it leaves behind can be overwhelming — physically, emotionally, and financially. In that moment, it’s easy to overlook a few key steps. Unfortunately, those small missteps can have a big impact

Understanding Your Hurricane Deductible Before It Hits You
What percentage-based deductibles mean — and why knowing yours matters now, not later. One of the biggest surprises clients face after a hurricane is discovering their deductible isn’t what they expected. Unlike a standard property deductible — typically a flat dollar amount like $1,000 or $2,500 — many hurricane and