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Attracting the Right People: How Liberty Builds for the Future Through Talent and Culture 

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At Liberty, we believe the right people don’t just grow a business—they shape it. As we continue to expand across the country, our approach to attracting and developing talent remains grounded in one key idea: hire for alignment, invest for the long term, and never compromise on culture.  

In this blog, we unpack how Liberty’s people strategy supports sustainable growth, and how our values-first approach helps us find—not just talent—but the right fit.  

More Than a Hire: Finding the Right Fit  

Hiring at Liberty is a reflection of who we are. We don’t just look for experience—we look for people who believe what we believe. That means evaluating alignment with our mission (Promoting Peace of Mind with Great Care), shared values, and a collaborative mindset.  

Whether someone is joining as a producer, an account manager, or a newly acquired partner, we’re asking:  

  • Do they lead with integrity?  
  • Do they want to grow inside a values-driven organization?  
  • Do they bring positive energy and purpose to their work?  

When the answer is yes, that’s where meaningful long-term growth begins.  

A Culture That Supports People—Not Just Performance

Liberty’s commitment to people goes far beyond onboarding. Our culture is intentionally designed to support well-being, clarity, and collaboration, including:  

  • Clear pathways for growth without rigid hierarchies  
  • Leadership support that removes barriers instead of creating them  
  • Personal and professional development opportunities across practice groups and regions  
  • Wellness programming that addresses mind, body, and purpose—from meditation sessions to Dream Circles  

This environment creates the conditions where people not only stay—but thrive.  

Built to Grow—Together  
As Liberty continues to scale, our talent strategy remains focused on shared success. We don’t grow for the sake of it. We grow in service of something bigger: delivering exceptional client care, building a values-aligned community, and creating the best work experience in the industry.  

By prioritizing alignment, development, and care, Liberty continues to attract top-tier professionals who are looking for more than just another job—they’re looking for a company they can help shape.  

The future of Liberty is built by the people who believe in what we’re doing—and who want to build it with us. It’s not about filling roles. It’s about building relationships that create real, lasting impact.  

Interested in being part of something purpose-driven? Reach out to Liberty to explore how our people-first culture could be the next step in your journey.  

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