Liberty Introduces Douglas Choi As Vice President, Risk Management & Program Underwriting


GAINESVILLE, FLA. –November 7, 2022—The Liberty Company Insurance Brokers (Liberty) is proud to announce that Douglas Choi has joined the firm as Vice President, Risk Management & Program Underwriting.

Choi started his career as an underwriter and spent the next 15 years working on the carrier side before he eventually made the transition to the broker side, two years ago, where he enjoys having closer interactions with clients and partners. As a result of his experience, Choi has a unique understanding of both sides of the client-carrier partnership and knows first-hand what it takes to negotiate the best terms and pricing for his clients.

When asked what excites him about joining Liberty, Choi said, “Insurance is about the people, and I’ve consistently found that some of the best and most talented people are at Liberty. Listening to them speak about Liberty’s culture and values made me realize that this is an organization that I wanted to be a part of. I’m so excited to join the firm and look forward to making an impact with my contributions.”

About The Liberty Company Insurance Brokers

The Liberty Company Insurance Brokers is among America’s fastest-growing privately-held insurance brokerages. Liberty provides entrepreneurial producers and agency leaders a unique platform to serve clients and create equity in a strong and welcoming culture built upon core values of Integrity, Excellence, Caring, Kindness, Fairness, Teamwork, Good Feelings, and Fun. To learn more about Liberty, visit

Media Contact:

Carli Saldsman
Communications/PR Manager

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